Director of Creative Services, MadAveCollective
Jessica Miller has been a strategic marketer since 2002 and has been with MadAveGroup since 2007. As Director of Creative Services at MadAveCollective, an agency under MadAveGroup dedicated to serving nonprofit organizations, she develops customized, actionable, integrated marketing strategies that help organizations grow while ensuring their marketing messages are making promises that the customer experience can deliver on.
A forward thinker, Jess saw the potential of social and digital marketing long before it became mainstream. Today, she focuses on helping organizations build a solid foundation that serves their audience’s wants and needs—from an initial phone call or web search to purchasing, loyalty and long-term advocacy.
Jess’s passion for nonprofit work began at age 13 when she organized her first fundraiser, a penny drive to benefit Somali children. Ten years later, she launched her marketing career at a nonprofit art museum, where she gained firsthand experience wearing many hats and developed a deep understanding of the challenges nonprofit organizations face in terms of time, talent and resources.
Outside of work, Jess serves on the volunteer committee for Toledo SOUP and is a member of the Board of Directors at Mom’s House, continuing her lifelong commitment to helping organizations strengthen their impact. Driven by a desire to serve others, she believes, “The more we help others, the more we learn how to help ourselves.